Adoption of online marketing in Indian railways (Record no. 10408)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00429nam a2200169Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | TJ248 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Jain, Pooja |
| 245 #0 - TITLE STATEMENT | |
| Title | Adoption of online marketing in Indian railways |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | 2011 |
| Name of publisher | Maharshi Dayanand University, Rohtak |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 273 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | ONLINE COMMERCE |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | TELESHOPPING |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | MARKETING,ONLINE |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | RAILWAYS |
| Form subdivision | india |
| 710 ## - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Narender Kumar |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Thesis |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Bill Date | Total Checkouts | Full call number | Accession Number | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| NASSDOC Library | NASSDOC Library | 26/03/2013 | AUTH | 2013-03-11 | TJ248 | 48171 | 18/04/2019 | 18/04/2019 | Thesis |