APA
World Congress on Marketing (5th : 1976 Jan 27-29 ), . (1976). Proceedings. New Delhi: Institute of Marketing and Management.
Chicago
World Congress on Marketing (5th : 1976 Jan 27-29 ), . 1976. Proceedings. New Delhi: Institute of Marketing and Management.
Harvard
World Congress on Marketing (5th : 1976 Jan 27-29 ), . (1976). Proceedings. New Delhi: Institute of Marketing and Management.
MLA
World Congress on Marketing (5th : 1976 Jan 27-29 ), . Proceedings. New Delhi: Institute of Marketing and Management. 1976.
