Arora, Sangeet; <br/><br/>
Marketing of financial services 

 - New Delhi  Deep & Deep Publications  2005 
 - xiii, 221 
<br/><br/>includes bibliography and index 
<br/><br/><label>ISBN: </label>81-7629-653-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Financial services industry - India<br/>Banks and banking - India<br/>Marketing - India
<br/><br/><label>Dewey Class. No.: </label>332.10954 ARO-M