Proceedings of the xv: th annual conference of the European marketing academy 
edited by:Moller, Kristian Paltschik,  Mikael 

 - Helsinki  s.n.  1986 
 - 634p. 
<br/><br/> Contents: Vol.1 
<br/><br/><label>ISBN: </label>951-555-238-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research - Mathematical research<br/>Marketing - Mathematical research
<br/><br/><label>Dewey Class. No.: </label>304.60846 CON;