000 00542nam a2200193Ia 4500
999 _c11695
_d11695
082 _a302.15 HOV-;
100 _aHovland, Carl I.
245 0 _aCommunication and persuasion: psychological studies of opinion change
260 _aLondon
_bYale University Press
_c1963
300 _a315p.
650 _aPsychology - Study and teaching
650 _aSocial influence
650 _aSocial role
650 _aSocial change
650 _aSocial psychology
700 _aKelley, Harold H.
700 _aJanis, Irving L.
942 _cBK
_2ddc