Communicating India's soft power (Record no. 25322)

MARC details
000 -LEADER
fixed length control field 01197nam a22001697a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9789351508168
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.230954
Item number THU-C
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Thussu, Daya Kishan
245 ## - TITLE STATEMENT
Title Communicating India's soft power
Sub Title :buddha to bollywood
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi
Name of publisher Sage Publication,
Year of publication 2016
300 ## - PHYSICAL DESCRIPTION
Number of Pages 231p.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Included Bibliography and index or about the author
520 ## - SUMMARY, ETC.
Summary, etc a first book-length study of India’s soft power, traversing international relations and international communication perspectives.<br/> As the world’s largest democracy and third-biggest economy on the basis of purchasing-power parity, India offers an excellent case study of the power of culture and communication in the age of mediated international relations. This South Asia edition features a new Afterword covering latest developments including Prime Minister Narendra Modi’s thrust toward Digital India and promoting Buddhism as part of India’s public diplomacy.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Communication and culture
Form subdivision International relations and culture
Geographic subdivision India
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Diplomatic relations
Form subdivision Communication, International
-- Mass media policy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Bill Date Full call number Accession Number Price effective from Koha item type
        NASSDOC Library NASSDOC Library 25/03/2019 OP 25/03/2019 302.230954 THU-C 50116 25/03/2019 Books